Alex Hormozi Deep Dive: From Sleeping on a Gym Floor to Making $105M in One Day⏐Holdco Bros. Ep. #212
Beehiiv is the newsletter platform I’ve used for over a year and a half because their data shows you exactly what’s working. Get 30% off three months at beehiiv.com/chris___Check out my newsletter at TKOPOD.com and join my new community at TKOwners.com.___HoldCo Bros are back. In this episode, Nik and I break down how Alex Hormozi pulled off the biggest nonfiction book launch of all time and made $105 million in one day. We walk through his full story from sleeping on the floor of his gym to selling Gym Launch and launching Acquisition.com with Layla. We explain how the Customer Financed Acquisition model actually works, why his launch strategy is a blueprint anyone can use, and what every founder can learn from his failures, focus, and wild ability to compound over time.Learn more about Nik here: http://linktr.ee/cofoundersnikShare your ideas with us:
[email protected]@cofounders.comEnjoy!---Watch this on YouTube instead here: tkopod.co/p-ytAsk me a question on or off the show here: http://tkopod.co/p-askLearn more about me: http://tkopod.co/p-cjkLearn about my company: http://tkopod.co/p-cofFollow me on Twitter here: http://tkopod.co/p-xFree weekly business ideas newsletter: http://tkopod.co/p-nlShare this podcast: http://tkopod.co/p-allScrape small business data: http://tkopod.co/p-os---00:00 The Phenomenon of Alex Hormozi10:01 The Early Life and Education of Alex Hormozi20:05 The Turning Point: From Corporate to Entrepreneur29:44 Building a Business: The Gym Launch Journey39:46 Overcoming Adversity: Lessons from Setbacks49:57 The Marketing Genius Behind Hormozi's Success34:29 Building a Business Empire: Acquisition.com and Beyond39:46 The Launch Strategy: $105 Million in One Day47:04 Finding Your Passion: The Key to Success54:14 Contemplation and Action: The Balance of Decision Making