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Omni Talk Retail

Podcast Omni Talk Retail
Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to ret...

Available Episodes

5 of 1141
  • How 3 Brands Used AI To Personalize Content At Scale And Won | Ask An Expert
    How can retailers and brands harness the power of AI to transform customer experiences? Sara Sullivan, Contentful's Global VP of Solution Engineering, explains how companies like Kraft Heinz, Klarna, and Ruggable are scaling content creation, streamlining workflows, and using LLMs to deliver hyper-personalized messaging at scale. Tune in for insights into workflow automation, team restructuring, and the future of marketing technology.Key Moments:[00:00] Introduction to Sara Sullivan and her background.[02:33] How Contentful empowers brands with scalable personalization.[06:25] The "creative graveyard" problem and how AI addresses it.[14:32] Kraft Heinz’s success with geotargeted content campaigns.[21:10] Ruggable’s use of AI for landing page personalization and efficiency.[25:28] Klarna’s LLM-powered innovations saving $40M in support costs.[30:25] Predictions for the future of AI and retail personalization.#personalization #aiinretail #retailinnovation Music by hooksounds.com*Sponsored Content*This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy
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  • Why Returns Are Retail’s Biggest Untapped Opportunity with Blue Yonder's Tim Robinson | 5IM
    In this latest episode of our 5 Insightful Minutes Series, Tim Robinson, Corporate Vice President at Blue Yonder, breaks down the findings of their recent consumer returns survey and what they mean for retailers.Key moments from the interview:1:34 - Why treating returns as inventory is critical for retailers.2:36 - How unique and tech-driven returns experiences can differentiate brands.5:40 - The importance of visibility in the returns process for sustainability and customer satisfaction.7:23 - Predictions on tailored return policies using customer and product data.To read Blue Yonder's report in full, head here: https://chat.blueyonder.com/reimagine-returns?utm_medium=paid&utm_source=omnitalk&utm_campaign=jan25&utm_content=timMusic by hooksounds.com#returns #ecommerceinnovation #customerexperience Sponsored ContentThis podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy
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  • Amazon Ads, Best Buy’s Marketplace & Macy’s Ever-Changing Strategic Narrative | Fast Five
    In this week’s Omni Talk Retail Fast Five news roundup, sponsored by the A&M Consumer and Retail Group, Simbe, Mirakl, Ocampo Capital, and Scratch Event DJs, Chris and Anne discussed:Macy’s shuttering some of its small format stores (Source)Amazon's $11 Billion AI investment in the great state of Georgia (Source)Best Buy launching a new marketplace with Mirakl (Source)Amazon allowing online retailers to use its advertising tools (Source)And closed with a look at the 1 + 1 = 3 partnership between eBay and Facebook’s marketplace (Source)There’s all that, plus Tim Robinson of Blue Yonder also stopped by for Five Insightful Minutes on returns management, and we also had a NYC-style lightning round, replete with long cab ride discussions about horseshoes, bad mice, and Anne’s brief stint as a tiara model.To read Blue Yonder's comprehensive report on returns, head here: https://chat.blueyonder.com/reimagine-returns?utm_medium=paid&utm_source=omnitalk&utm_campaign=jan25&utm_content=timMusic by hooksounds.comThis podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy
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  • Tractor Supply VP Michael Diedrich on What It Takes to Drive "Legendary Service"
    Chris and Anne kick off Day 3 of NRF 2025 live from the VusionGroup Podcast Studio with Michael Diedrich, VP of Store Productivity at Tractor Supply, discussing how the retailer is redefining store productivity while delivering legendary service. Discover how Tractor Supply leverages tools like Quorso's AI Co-Pilot to enhance customer interactions, streamline operations, and ensure consistent performance across 2,300+ stores.Key Moments:0:10 - Introduction to Michael Diedrich and his 23-year journey at Tractor Supply.2:12 - Measuring productivity and performance across Tractor Supply stores.6:12 - How Quorso is revolutionizing sales missions and team engagement.9:15 - Evolving leadership visits with AI-driven insights.11:28 - Leveraging new technologies for instant product knowledge and legendary service.13:39 - Backend optimization with the “Tractor Way” process.14:55 - Plans for 2025: Relentless focus on productivity and customer engagement.#nrf2025 #tractorsupply #retailtechThis podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy
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  • Christian Raveaux Discusses REWE Group's Retail Media Evolution | NRF 2025 Insights
    In this episode recorded live from the VusionGroup Podcast Studio at NRF 2025, Omni Talk hosts Chris Walton and Anne Mezzenga sit down with Christian Raveaux, Head of Retail Media Connect at the REWE Group. Key Moments0:04 – Introduction to Christian Raveaux and his role at REWE Group.0:30 – Christian shares his background and journey within REWE Group.0:58 – Overview of REWE Group’s operations across Europe.1:26 – Discussion on automated grocery stores in Hamburg and Cologne.1:42 – Insights from the Retail Media Symposium at NRF 2025.2:24 – The importance of in-store retail media for REWE Group’s strategy.3:04 – Deployment of 3,500+ digital signage screens in REWE Group stores.4:41 – The role of loyalty programs in retail media success.5:12 – Activating and optimizing in-store digital content.5:56 – Importance of engaging media agencies for in-store retail media.6:30 – Predictions for retail media evolution in the U.S. and Europe.7:14 – Challenges with GDPR compliance in European retail media.8:18 – Christian's vision for the future of retail media at REWE Group.#NRF2025 #retailmedia #rewe #retailtechThis podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy
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About Omni Talk Retail

Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail. This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy
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