From our humble beginnings as a small chain of eclectic Southern California convenience stores, Trader Joe’s has grown to become a national chain of 579 (and co...
We get a lot of questions at Trader Joe’s. And we see things in the news that make us ask questions, too. Recently, we’ve seen a bunch of stories about so-called “Retail Media.” So what the heck is Retail Media, and does Trader Joe’s do it? In a nutshell, Retail Media is all about using screens and media and technology in retail stores, ostensibly to replace humans. That doesn’t make sense to us – instead of investing in technology and media resources to tell our stories, in our stores, we invest in our people and our products, so every experience you have with Trader Joe’s is a great one. Tune in to the latest in our series of bite-sized episodes, ITJ ICYMI, to get our take on Retail Media. Transcript (PDF)
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Episode 87: A List for Springtime Shopping at Trader Joe's
It’s nearly spring. And at Trader Joe’s, that means new products popping up like flower buds after an early thaw. In this episode of Inside Trader Joe’s, we’re getting up close and personal with a baker’s dozen of our favorite new (and returning) things for spring. Looking for Easter candy and treats? You’ll find them here, and you’ll be impressed not only with how they look, but how they taste. A new Mini Sheet Cake that happens to be gluten free? Oh. Yes. Potato chips made with Irish potatoes and butter? Aye. A new blend of greens to elevate your salad game and a pasta sauce that’s simple, elegant, and extraordinarily delicious? Well… yes. Would you believe a wine made with oranges? You should believe, and you should try it. One last thing… no bunnies were harmed in the making of this episode. Transcript (PDF)
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Trader Joe's Wine Club: Sauvignon Blanc from New Zealand
Welcome to another episode of the Trader Joe’s Wine Club, brought to you by Inside Trader Joe’s. In this sip-sized segment, we’re going grass-roots – or at the very least, grass-noted – with a conversation about New Zealand Sauvignon Blanc. More specifically, we’re highlighting Raorao Sauvignon Blanc from the Marlborough region, an area on the South Island renowned for this varietal (among others). This wine is an excellent expression of Marlborough Sauv Blanc – a quick listen here will reveal what makes this wine so special, some delicious pairing ideas, and what a tremendous value it is at Trader Joe’s. Transcript (PDF)
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9:49
Episode 86: Pie-ning for Pizza at Trader Joe's
We often talk about traveling the world to find the most delicious products we can offer, so we can bring them to our customers at a great value. Decades ago, when we began our search for truly excellent frozen pizza, it occurred to us that maybe the best place to go was the birthplace of the stuff… Italy. Turns out we were right, and our frozen pizzas became the stuff of lore – they’re just that good. Our frozen pizza selection has evolved since those early days, yet some of our favorites still come from Italy. And perhaps even more striking, some of our favorites still come from the same supplier we serendipitously stumbled upon all those years ago. In this episode, we take you on a journey of pizza-rific proportions, visting this same Italian pizza producer and getting the inside scoop on how it all started, how they manage to make such delicious pies, and what the future may hold. Spoiler alert: the future is round, cheesy, and well-sauced. Transcript (PDF)
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Episode 85: The 16th Annual Trader Joe's Customer Choice Awards
The votes are in, and the time has come to reveal the winners of the 16th Annual Trader Joe’s Customer Choice Awards! Sixteen years of celebrating our customers’ favorite products, as voted by you, our customers. It’s just as exciting to us this year as it was in year one. This year, we’ve added a New category. That’s right, a New category – Favorite New Product! There are so many possibilities… can you guess what it might be? We’re also welcoming another product to our Hall of Fame, that rarefied space populated by products you’ve named as favorites a total of five times. With awards season well-underway, we’re happy to present awards that eschew glitz and glamour to bring you the only awards where the winners are (almost) all edible! Transcript (PDF)
From our humble beginnings as a small chain of eclectic Southern California convenience stores, Trader Joe’s has grown to become a national chain of 579 (and counting) neighborhood grocery stores, employing more than 67,000 Crew Members. How? By being comfortable with being different. Every episode takes you Inside Trader Joe’s in a podcast series only Trader Joe's could deliver.
Are you a Trader Joe’s fan? Want to know what keeps people coming back? Hungry for all the new and exciting stuff coming to your neighborhood store? Let's go Inside Trader Joe’s. Thanks for listening.
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