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The Focus Group Podcast

The Bulwark
The Focus Group Podcast
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  • S6 Ep1: Swing Voters Say Trump is "Meh" (with Ashley Parker)
    Donald Trump has run into some summer doldrums...from the uncertainty in the economy, to his Big Beautiful Bill, to his refusal to come clean about Jeffrey Epstein. We're wondering how voters are processing the last couple of months. Atlantic staff writer Ashley Parker, who's covered Trump for over a decade, joins Sarah for our season premiere. By Ashley Parker: 'I Run the Country and the World' Flattery, Firmness, and Flourishes Why Is the National Guard in D.C.? Even They Don’t Know. Inside the White House’s Epstein Strategy
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  • S5 Ep26: What Are Focus Groups For Anyway?
    The Focus Group Podcast will be back for real in a couple of weeks, but by popular demand, Sarah and her producer, Conor Kilgore, take on some of our listeners' frequently asked questions about how and why they do all these focus groups.
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  • S5 Ep25: 2024 Trump Voters on the "Epstein Files"
    The Focus Group Podcast is still on hiatus, but the Trump administration's walkback of the promised "Epstein Files" this week got us curious about how voters were thinking. The Bulwark's own Will Sommer sat down with Sarah to break down a focus group we convened with 2024 Trump voters who disapprove of Trump's job performance, and discuss how Democrats can talk about this Epstein news.
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  • S5 Ep24: Do the Next Right Thing, Change the World (with Heather Cox Richardson)
    Our season finale is a bit of a pep talk. America is in a precarious place, but Americans everywhere are speaking up against the authoritarian threat. Historian extraordinaire Heather Cox Richardson joins Sarah to discuss the lessons history leaves for this moment, and Americans' role in fighting back. By Heather Cox Richardson: Letters from an American Democracy Awakening: Notes on the State of America
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  • S5 Ep23: Cuomo vs. Mamdani (with Harry Siegel)
    The New York City mayoral primary is "dumb" and getting lots of "dumb attention," at least according to our (radically candid) guest. Democratic voters face a choice between disgraced former Gov. Andrew Cuomo, and the inexperienced socialist state assemblyman Zohran Mamdani. There's another candidate who was just arrested by ICE, which may shake up this race at the VERY end. The City's Harry Siegel joins Sarah for a wide-ranging conversation about New York City's politics today. By The City: The City's Meet Your Mayor Quiz FAQ NYC Podcast By Harry Siegel: NYC’s lousy election rules create lousy choices Mamdani’s moment for momentum: The surging socialist in the Democratic mayoral primary
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About The Focus Group Podcast

Unfiltered, uncompromising, unexpected—The Focus Group is a look into what the average voter thinks about politics, policy, and current events. Sarah Longwell, publisher of The Bulwark, has conducted hundreds of hours of focus groups all across the country. She and a series of special guests will take you behind the glass to hear what real focus group participants have to say. https://www.thebulwark.com/podcast/focus-group/
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